Strategic Plan Research
Strategic Plan Research
Assignment Instructions: Assignment Content
Overview Weeks 2-6
In this course, you will be analyzing an existing strategic plan based on the information you have learned throughout the coursework in your MBA program. This is the first of a multi-week assignment where you will be analyzing an organization, coming forward with a new strategic idea, then developing an implementation and measurement plan. The Company you select must be used in Weeks 4, 5 and 6 of the course for assignments.
Research and select a sample strategic plan in an industry with which you are familiar or interested. Be sure it includes the various components of a typical strategic plan. Reference Figure 1.1 “Identifying a Company’s Strategy—What to Look For” in Ch. 1 of your text. To avoid potential plagiarism issues I would suggest selecting an organization that you have not researched in any previous University course. Do not select the organizations that we are doing Case Studies on (Twitter, AirBnB, Tom\’s).
Identify in 350 to 525 words what the plan does well, in addition to areas for improvement.
Discuss whether the plan:
Clearly states where the organization is going and how it will get there
Evaluates the organization’s external and internal environments
Includes a people plan and addresses achievement of a diverse workforce
Includes corporate social responsibility and environmental sustainability
Submit the plan and its citation to your faculty member for approval. This will be used in Wks 4 and 5 of the course.
Paper Format: APA
Answer preview to Strategic Plan Research
APA
600 words
