Mobile marketing In an effort to better connect with younger consumers, McDonald’s restaurants in southern California are enticing customers through their cell phones, offering mobile coupons for a free McFlurry. Under the month-long promotion, customer’s text the message “McFlurry” to a five-digit short code promotional phone line. An electronic coupon for the free dessert is … Read more
Your goal is to advise the President on domestic economic policy Your goal is to advise the President on domestic economic policy. Role You are the chair of the Council of Economic Advisors (CEA) Audience Your audience is the President of the United States. Situation The president wants to meet with key members of the … Read more
Target marketing Within the Discussion Forum area, write at least 250 words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas: Target marketing involves 3 activities: market segmentation, market targeting, … Read more
Swot Analysis that is the company http://www.saudiaramco.com/en/home.html ( read about it) SWOT the most ‘attractive’ market segment for your company. You can determine your POV from either a B2C or B2B perspective. Be sure to quantify your market segment choice in the OPPORTUNITY quadrant of your SWOT. You should be as specific as you can … Read more
Explain the revolution in economic thinking that Adam’s Smith’s ideas represented Explain the revolution in economic thinking that Adam’s Smith’s ideas represented, historically speaking. In your estimation, what are the contemporary lessons to be drawn from Smith’s ideas and how may they be applied to policy? . . . Finally, is there a danger in using, without modification, the ideas of a man from the 18th … Read more
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