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Define what a distribution channel is and discuss why it is important to the marketing process. Purpose of Assignment A well planned distribution channel system is a key component of the marketing mix that helps meet customer demands and achieve company goals. This assignment will analyze the role channels of distribution have in meeting the … Read more
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Define and discuss the PLC concept and its importance to marketing managers. The Product Life Cycle (PLC) is a vital component of the marketing plan. Monitoring products and services as they flow through this process helps marketing managers adjust their marketing strategies to keep products and services thriving for as long as possible. Monitoring this … Read more
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The importance and objectives of the organization Option #1: Objectives and Image of the Organization For this module 4 milestone, write a paper that covers the following: The importance and objectives of the organization A statement for the Portfolio Project based on the image of the organization (brand) Your paper must meet the following requirements: … Read more
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Assess marketing concepts and situations from an entrepreneurial manager’s point of view. Signature Assignment: The Entrepreneurial Marketing Manager should have subtitles to show each question About Your Signature Assignment Signature/Benchmark Assignments are designed to align with specific program student learning outcome(s) in your program. Program Student Learning Outcomes are broad statements that describe what students should … Read more
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Develop a process to monitor and control marketing performance. Final Marketing plan including Social, Ethical, and Legal Implications Purpose of Assignment The purpose of this assignment is to help students think through the importance of social, legal, and ethical issues that may arise with their product or service and the implications of decisions made within … Read more
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