Cultural Norms Fair and Lovely and Advertising 1. Read Ethics & CSR – Alon & Jaffe Ch 16.pdf 2. Read and answer all questions. Cultural Norms Fair and Lovely and Advertising.pdf All nine questions must be answered using 150-250 words for each question. Explain, discuss and support for each of the questions below. Outside academic … Read more
Understanding Target Markets To develop effective relationship marketing, a company must first understand its targeted consumers’ buying influences and behaviors. This week’s assignment is the first part of the development of a marketing plan. It provides the foundation of the marketing plan and introduces the student to a variety of diagrammatic tools for understanding a … Read more
What are the challenges of pricing in an online environment Digital in marketing Each question is 130 to 150 words. There are 9 questions in total Description each question (130words) What are the challenges of pricing in an online environment? Use an example to answer the question (Week 8, Guest Lecture, Stephen Leigh about Amazon … Read more
Determine the primary and secondary target markets for your company Assignment 1: Part A: Your Marketing Plan Due Week 4 and worth 200 points At the end of this course, you will have created a marketing plan for a hypothetical product-based company. Each assignment focuses on a different section of the overall marketing plan. For … Read more
Explore social media and marketing technology in an essay In this assignment, you will explore social media and marketing technology in an essay. In your essay, choose a brand (or product) that relies heavily on social media or technology to market their product. Examples would be Netflix, Uber, or Coca-Cola’s “your name” campaign. Provide the … Read more
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