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What new insights have you gained? What aspect of the course did you find the most appealing? The least appealing Instructions: As a final required assignment, write a reflection piece pertaining to your experience and observations of the various activities that required your engagement during the course. Utilize the given guidelines below to shape and organize … Read more

A company wishes to improve its e-mail marketing process, as measured by an increase in the response rate to e-mail advertisements A company wishes to improve its e-mail marketing process, as measured by an increase in the response rate to e-mail advertisements. The company has decided to study the process by evaluating all combinations of … Read more

The board has called a meeting to see how the new product for MM is coming along. Michelle calls you about the meeting The board has called a meeting to see how the new product for MM is coming along. Michelle calls you about the meeting. “I like your ideas for branding the product,” she … Read more

What do you think of Amazon’s move to online grocery delivery? Does it give the company a competitive advantage ONLINE DISTRIBUTION The Discussion for Module 3 explores online distribution. First, check out the following news articles on Amazon’s online grocery service. http://www.cnbc.com/id/100916844 http://www.canadianbusiness.com/companies-and-industries/a-new-threat-for-big-grocery-2/ Then, answer the following questions: What do you think of Amazon’s move … Read more

Amazon’s move to online grocery delivery, and how it gives the company a competitive advantage Amazon’s move to online grocery delivery, and how it gives the company a competitive advantage The shift to e-commerce business has affected the Grocery business mainly the grocery stores at the least. This could be because of the food need-it-now … Read more