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Marketing mix Instructions What is the marketing mix? How does conducting a SWOT (strengths, weaknesses, opportunities, and threats) analysis help a firm to develop its strategic plan? Have you recently spotted strategic brand placement in television shows, movies, or stores? Do you think the promotion was well-targeted? Why, or why not? Answer preview to … Read more
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Marketing current events Marketing current events discussions This Discussion focuses on mass communications, advertising, sales promotions, and public relations. Select one article that applies to mass communications, advertising, sales promotions, or public relations. Compose a short summary (300–500 words) explaining why and how this article is relevant to your unit’s materials. Keep in mind, when … Read more
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Brand extension marketing plan Introduction: The Assignment in this unit is to complete a component of a Brand Extension Marketing Plan for one new product on the behalf of an existing for-profit organization. Using the Marketing Plan guide found in Course Documents, complete and submit the following components of your Marketing Plan. Unit 3 Marketing Plan: … Read more
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Red Bull Analysis Case studies are an important learning strategy in business classes as they provide an opportunity for you to critically analyze events that have taken place in real-life businesses. This develops your critical thinking and research skills as you research the competition and industry in which your business resides with an end goal … Read more
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Marketing plan Galaxy Restaurant is a start-up restaurant developed with the idea of providing the customer with a unique dining experience. This could extend from the product offering, service offering, atmosphere, or a host of other unique experiences. Initial research will provide an idea of what this unique dining experience would look like. Instructions: Marketing … Read more
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