The implementation of the marketing strategy The marketing mix is used within the implementation of the marketing strategy. Please select one of the industries listed below, and search for information about the marketing mix used by at least two companies in your selected industry: soft drink, fast food/restaurant, hotel, cell phone provider, banking, automobile, airline, … Read more
The appeal of advertisements Respond to the following prompts in this discussion board: In Learning Block 2, we will explore the appeal of advertisements. Think back to the ads you chose in Project 1. In your initial post, include a link or attachment with your chosen ads, and describe your emotions as you watched/viewed them. … Read more
Marketing strategy Marketing Strategy. 2 questions 1. The marketing environment which includes competitive, economic, political, legal and regulatory, technological and socio cultural forces, surrounds the customer and the marketing mix. These forces can create threats to marketers, but they also generate opportunities for new products and new methods of reaching customers. These forces can fluctuate … Read more
Supply chain decisions Why do marketing professionals care about and participate in supply chain decisions? Do you think small business owners are at a disadvantage if they lack the marketing research resources that large companies have? Why, or why not? Your journal entry must be at least 200 words. No references or citations are necessary. … Read more
Marketing management Marketing management:By examining various research, how is marketing perceived in both business and the general population? In your answer, give examples of what marketing is currently believed to be and its importance to business and society. Describe one successful or unsuccessful marketing practice, evaluating why it is or is not successful. APA format. … Read more
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