International marketing and trade International Marketing. 2 questions 1. Culture plays a significant role in international marketing and trade. Based on your readings in Chapters 3 and 4 this week, summarize how cultural dynamics impact the global environment in relation to international trade. Identify at least one specific example that demonstrates this impact, and describe … Read more
Describe two types of advertisements Marketing Strategy. 2 questions 1.Define product advertising, institutional advertising and public relations. There are different types of advertisements. Describe two types of advertisements and find an example of those two you explained and post it in your discussion. Use a real-world example to discuss how companies can deal with unfavorable … Read more
Describe and evaluate GaGa’s brand building initiatives Marketing Strategy. 2 questions 1. Read the GaGa: Not Just a Lady (Case 10) at the end of Chapter 10 and the article, “GaGa’s For Lady Gaga? Coincidental Celebrity Lifts Local Brands (Links to an external site.)Links to an external site..” Answer the following questions based on what you … Read more
Develop a social-media fundraising plan Social Media and Fundraising Case Study You must first review the article 10 Social-Media Marketing Strategies for Companies (Links to an external site.)Links to an external site.. For this assignment you will develop a social-media fundraising plan for your non-profit organization. This plan should incorporate at least 5 of the 10 strategies … Read more
Identifying channels of distribution Identifying channels of distribution For this week’s assignment pick a product with which you are very familiar with or take the time to go through your clothes closet and try and find a product made in the USA, or one that you can anticipate being able to research easily. Map the … Read more
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