Vendor

Communication and Consumer Behavior 1st Post Due by Day 3. Advertising is, at its core, a way to communicate a message about a product or service to a set of consumers. However, to communicate most effectively with consumers, we must first understand what consumers look for in a product. For this discussion, begin by reading … Read more

Market Segmentation and the Marketing Mix. Both market segmentation and target marketing are immensely valuable to the advertising process and the design and development of the 4Ps in marketing. Without completing these, an advertisement is likely to be ineffective. For this discussion, discuss the difference between target marketing and market segmentation in your own words. … Read more

BUS317 INTRODUCTION TO ADVERTISING – Week 1 journal Week One Journal. Due by Day 7. Advertising as an industry has undergone many changes in the last ten years. Read Chapter 1 of your textbook. Then, reflect on the types of changes the industry has faced in the past decade, specifically with regard to globalization and … Read more

Ethical and Legal Aspects of Advertising. 1st Post Due by Day 3. Every industry or profession is subject to a certain set of ethical and legal responsibilities, and advertising is no exception. Use the Ashford University Library to find one scholarly article that discusses one of the specific ethical and/or legal responsibilities of the advertiser. … Read more

How Are You Influenced by Advertisements? 1st Post Due by Day 3. We encounter advertising on a daily basis. Yet, many of us rarely stop to consider what it is and how it impacts our views. For this discussion, read Chapters 1 and 2 of your textbook. For this discussion, you will use Storify. Go … Read more

Project Infrastructure and Administration DQ #2  Project Infrastructure and Administration” Please respond to the following: Describe the different types of risk that may be expected from not specifying project integration management processes. Identify the impact that these risks may have on IT projects. Consider the steps that are required to develop a project schedule from scope … Read more

Project Selection and Initiation DQ #1  “Project Selection and Initiation” Please respond to the following: Compare and contrast how the SDLC and Project Life Cycle (PLC) influence success factors when completing IT projects. Determine the strategic value that the SDLC and PLC afford managers of IT projects. Provide at least two examples which demonstrate how a … Read more

Scope of an IT Compliance Audit DQ #2…The Scope of an IT Compliance Audit” Please respond to the following: Imagine you are an IT specialist. Analyze a midsized organization and identify the potential scope of an IT compliance audit. Identify the consequences of broadening the scope or conditions when the scope is narrowed. Based on … Read more

U.S. Compliancy Laws DQ #1…U.S. Compliancy Laws” Please respond to the following: Imagine you are an IT specialist. Identify which law would be the most important or the most relevant to an organization you are familiar with. Include your rationale and specific examples to support your reason for choosing this law. Analyze the compliance laws … Read more