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Advertisements can be delivered on a variety of media Advertisements can be delivered on a variety of media, including radio, print, television, and digital media. After reading Chapters 10, 11, and 12, (attached) select two of these media and discuss the pros and cons of using each for an advertising campaign, along with the legal … Read more

Why is critical inquiry an essential skill to develop lease complete all of this week’s required reading and refer to concepts from those readings in your responses to the two questions, below. You may also use credible outside sources if they help to support your ideas. Use your own words, citing sources for ideas, concepts, … Read more

Conflict Resolution Resources PLEASE ANSWER DISCUSSION ONE AND FOLLOW THE INSTRUCTIONS Review all of the Discussions: Conflict Resolution Resources – Influencers, TED Talks, and Websites. After reviewing all the resources presented, create your thread. This week, identify the one resource that impacted you the most that you shared and identify one resource that impacted you … Read more

Dissertation Development Assessment Description In your upcoming residency, you will be asked to defend your choices of potential research topic, background to the problem, problem space, theoretical foundation, initial literature review, problem statement, purpose statement, variables (quantitative) or phenomenon (qualitative), research questions (and hypotheses for quantitative), study methodology, and study feasibility. In this assignment, you … Read more

An Overview of Organizational Behavior Assigned Readings: Chapter 1. An Overview of Organizational Behavior Initial Postings: Read and reflect on the assigned readings for the week. Then post what you thought was the most important concept(s), method(s), term(s), and/or any other thing that you felt was worthy of your understanding in each assigned textbook chapter.Your initial … Read more

Advertisement for a global product This assignment is the first step for your Final Paper in this course. Select one advertisement for a global product (i.e., a product that is marketed in more than one country). For example you can chose a print ad for Pepsi in the United States, or a billboard ad for … Read more

A quantitative or qualitative methodology The methodology chosen for your dissertation study emerges from the topic selected within the defined problem space and must be supported by the extant literature. Some topics are better suited to quantitative methodologies while others align better with qualitative methodologies. In this assignment, you will make an initial choice to … Read more

Explain how advertising enhances creativity The most effective advertisements begin with a creative strategy. To develop a creative strategy, many advertisers use the Creative Pyramid as a guide. For this discussion, review Chapter 8 of the textbook and address the following: Your initial post must be a minimum of 300 words and be supported by … Read more

Role of marketing plan and the importance Chapter 7 of the textbook describes the role of marketing plan and the importance and effect of marketing planning on integrated marketing communications (IMC). Using the text for support, address the following items: Your initial post must be a minimum of 300 words and be supported by your … Read more