What are a company’s core values is a set of principles that a company set for themselves
What are a company’s core values is a set of principles that a company set for themselves and they work towards making decision around their values and they a passionate about staying true to the values. My company Bayer uses the LIFE core values in their business model. Leadership, Integrity, Flexibility, and Indecency. I my company everything we do goes without saying has to meet our LIFE values. We have our LIFE value check up on or reviews and our reviews of our quotas and just about everything we do as a company. They almost take it to the extreme, but it is a good temperature taking device when working on a project our quoting a client a fair and honest price for the equipment or services they are looking to purchase. If you ever have a question whether you are doing things the right way you can look at the LIFE values and ask yourself am I following the Core Values of the company if so then you can proceed on without question.
Kerin, R., & Hartley, S. (2015). Marketing (13th ed.). New York, NY: Mcgraw Hill.
https://www.bayer.com/en/our-values.aspx
#6 Scanning the Marketing Environment (Student)
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In business, core values are a set of principles that promote a company’s vision, form its culture, and usually reflect its values. They are basically the center of the identity of a company: their philosophy, principles or beliefs of the company’s values. Developing powerful core values offer internal as well as external benefits to a company……………………………
APA
288 words
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