We encounter advertising on a daily basis
We encounter advertising on a daily basis. Yet, many of us rarely stop to consider what it is and how it impacts our views. For this discussion, read Chapters 1 and 2 of your textbook and address the following:
- Select one of the following categories and explain the economic impact that advertising has on it:
- Brands
- Prices
- Competition
- Consumers and businesses
- Use either Print Screen or the Snipping Tool on your computer to copy and paste at least one example of an advertisement that has influenced your view as a consumer of that organization. Explain how it demonstrates the impact of advertising on a company’s competitive advantage. (Remember to create a reference entry and cite the source for the advertisement you select.)
- Use either Print Screen or the Snipping Tool on your computer to copy and paste at least one example of an advertisement that might be considered to have a negative impact on society. Explain the ethical considerations of this advertisement and the kinds of social criticisms that might result. (Remember to create a reference entry and cite the source for the advertisement you select.)
Post your examples to the discussion forum below. Your initial post must be a minimum of 300 words, and be supported by your text and at least one professional or academic source. Your post must also be organized using APA style headings as outlined in the Writing Center’s
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