Describe many elements of value in their Value Pyramids that extend simple product and service features and benefits.
Week 6 Discussion
In the HBR articles, “The Elements of Value” and “The B2B Elements of Value” the authors describe many “elements of value” in their Value Pyramids that extend simple product and service features and benefits.
In the B2C-focused Elements of Value article, these elements of value meet four kinds of need in the B2C market place – Functional, Emotional, Life Changing, and Social Impact.
In the article about B2B Elements of Value, these elements meet 5 groups of value – Table Stakes, Functional Value, Ease of Doing Business Value, Individual Value, and Inspirational Value.
When they are optimally combined, it will increase customer loyalty and revenue growth.
week_5___6_discussion (1) jwi_518_week_5_lecture_1 (1) jwi_518_week_5_lecture_2 week_6_hbr__the_elements_of_value week_6_hbr___the_b2b_elements_of_value
Answer preview to describe many elements of value in their Value Pyramids that extend simple product and service features and benefits.
APA
1205 words