Value Chain
use internal and external analysis, Internal (VRIN model, Value Chain） VRIN (valuable, rare, inimitable, non-substitute) and External (Five forces- Michael Porter, general environment) and four Generic Strategy to analysis Amazon, figure out the core competence and then based on core competence. Amazon compete with ALIBABA and JD,com. And anaylsis some strategic issues about international
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Amazon is one of the major online business spheres. Since its formation in the 1990s, it has grown and expanded due to the manner in which the customers and retailers communicate. They sell electronic devices and media content to facilitate an online marketplace for small businesses. Amazons facilities and human resources have boosted its chain of supply…………………..
APA
538 words