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Both market segmentation and target marketing are immensely valuable to the advertising process

Both market segmentation and target marketing are immensely valuable to the advertising process Both market segmentation and target marketing are immensely valuable to the advertising process and the design and development of the 4Ps in marketing. Without completing these, an advertisement is likely to be ineffective. For this discussion, discuss the difference between target marketing … Read more

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Every industry or profession is subject to a certain set of ethical and legal responsibilities

Every industry or profession is subject to a certain set of ethical and legal responsibilities Every industry or profession is subject to a certain set of ethical and legal responsibilities, and advertising is no exception. Review Chapter 2 to learn current regulatory issues as well as governmental and nongovernmental regulations on advertisers. Use the University … Read more

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Search and seizure, support or oppose

Search and seizure, support or oppose Search and seizure, support or oppose?  Do you think the current laws are fair to all or do they go too far? Good outside reading, with citations, will be necessary for full points.  I want at least 2-3 peer-reviewed text or legal journal citations on this work with source … Read more

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