Sykes Enterprise strategy case analysis
Sykes Enterprise strategy case analysis
Paper details: Written cases should be a maximum length of 8 pages (3 pages, double-spaced, for strategy write-up and 5 pages, single-spaced, for appendices, using 12-point font). Analysis is based on secondary research only. title page and the bibliography will not count towards the 8-page limit.
Purpose
To develop insight into the company, to prepare an analysis, and to draw conclusions about the current situation (external and internal) that the company finds itself in (this is the Appendix or Back End), and to develop a strategy for the company for the future (this is the strategy).
Format
Appendix: 5 pages (maximum), single-spaced
Strategy: 3 pages (maximum), double-spaced
The Appendix is primarily point form, with some prose for conclusions and financial analysis. The Strategy is primarily prose.
Please note that you hand in 8 pages only in total, stapled (no binders).
Appendix Content
Company’s External Environment (External)
Key economic and industry variables
Porter’s 5F analysis (conclusions, 2-3 lines)
Competitive Analysis (conclusions, 2-3 lines)
A positioning map of the industry (conclusions, 2-3 lines)
Key drivers for the industry (no more than 4 or 5) (conclusions, 2-3 lines)
Weighted KSF in the industry (no more than 6 or 7) (conclusions, 2-3 lines)
Value Chain Analysis (conclusions, 2-3 lines)
Conclusion about the attractiveness of the industry
Company’s Resource and Competitive Position (Internal)
Company strategy (corporate and functional)
Company vision and mission/purpose and competitive advantage
Financial analysis (prose). A chart with numbers only is not acceptable. There must be an analysis and a discussion of the implications of the analysis.
SWOT analysis (a strategic balance sheet). Point form. This is a summary and should contain key areas only. (conclusions, 2-3 lines)
Issues that the company should address in the suggested strategy (a few of the highest priority items only, no more than 3 issues).
Note
A case may not contain all the information necessary to complete all of the analyses listed. You may have to work with partial information, or there may not be any information in some areas. This is a reflection of the reality that companies face when developing strategy. Under no circumstances should you use data that is not given to you in the case.
Strategy Content
Introduce issues briefly and concisely (1 paragraph only – approximately 0.25of a page).
Analysis/Rationale for issues (2 pages).
An integrated strategy for the company (0.75 pages).
AS MANY SOURCES AS NEEDED
HAVE A DEMO ASSIGNMENT DONE IN THE SEMESTER
Comments from Support Team:
BUS 800: STRUCTURE FOR CASE WRITE UP
Purpose
To develop insight into the company, to prepare an analysis, and to draw conclusions about the current situation (external and internal) that the company finds itself in (this is the Appendix or Back End), and to develop a strategy for the company for the future (this is the strategy).
Format
Appendix: 5 pages (maximum), single-spaced
Strategy: 3 pages (maximum), double-spaced
The Appendix is primarily point form, with some prose for conclusions and financial analysis. The Strategy is primarily prose.
Please note that you hand in 8 pages only in total, stapled (no binders).
Appendix Content
Company’s External Environment (External)
Key economic and industry variables
Porter’s 5F analysis (conclusions, 2-3 lines)
Competitive Analysis (conclusions, 2-3 lines)
A positioning map of the industry (conclusions, 2-3 lines)
Key drivers for the industry (no more than 4 or 5) (conclusions, 2-3 lines)
Weighted KSF in the industry (no more than 6 or 7) (conclusions, 2-3 lines)
Value Chain Analysis (conclusions, 2-3 lines)
Conclusion about the attractiveness of the industry
Company’s Resource and Competitive Position (Internal)
Company strategy (corporate and functional)
Company vision and mission/purpose and competitive advantage
Financial analysis (prose). A chart with numbers only is not acceptable. There must be an analysis and a discussion of the implications of the analysis.
SWOT analysis (a strategic balance sheet). Point form. This is a summary and should contain key areas only. (conclusions, 2-3 lines)
Issues that the company should address in the suggested strategy (a few of the highest priority items only, no more than 3 issues).
Note
A case may not contain all the information necessary to complete all of the analyses listed. You may have to work with partial information, or there may not be any information in some areas. This is a reflection of the reality that companies face when developing strategy. Under no circumstances should you use data that is not given to you in the case.
Strategy Content
Introduce issues briefly and concisely (1 paragraph only – approximately 0.25of a page).
Analysis/Rationale for issues (2 pages).
An integrated strategy for the company (0.75 pages).
September 2012
2940562_MAURICE_CASE_HE_WAS_THE_A_(1)_1
……………………..Answer preview……………………..
Sykes enterprise is a company which provides customer solutions in the field of business outsourcing. This information is usually outsourced regarding various fields such as the health care, technology, transport and even leisure industries. The company is a multinational organization since it has branches in parts of the world…………………….
APA
2824 words
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