What impact did BP’s strategy have on the crisis
Strategic Planning & the Crisis Management Team
Case Study: Mini- Case – BP Gulf of Mexico Oil Spill
Case Summary
1.In a narrative format, summarize the key facts and issues of the case.
2.Update the information in the case by researching it on the Internet. Focus your response on the specific issues in the case.
3.Was the Deepwater Horizon accident a problem associated more with cost cutting or with a faulty process safety culture?
4.What impact did BP’s strategy have on the crisis?
5.Assume the role of Tony Hayward’s successor as CEO of BP. What steps would you take to address the crisis and rebuild BP’s reputation?
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