Quantitative and Qualitative method business research variables

Quantitative and Qualitative method business research variables

Quantitative and Qualitative method business research variables should be used for effective business research? if so why? Just 1 Paragraph 

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Yes,

It is true that Quantitative and Qualitative method business research variables should be used for effective business research.

Reasons

When we combine quantitative research methods and qualitative research methods, we help to prevent many challenges that are associated with communication differences in research, survey respondents, and interviewee problems. For instance, when using qualitative approach, it is possible to pool a number of participants to provide a conceptual understanding and evidence that certain phenomena occurring with some individuals or groups…

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