The Psychology of Social Media – Social Media Theory and Schema

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The Psychology of Social Media – Social Media Theory and Schema

The Psychology of Social Media – Social Media Theory and Schema

Instructions:

We have been looking at different psychological theories and the way we can use them to better examine social media. For this assignment, you should choose another person (such as a celebrity or a politician). Spend some time looking through their social media accounts: Facebook, Twitter, Instagram, Pinterest, etc. Then write your analysis, being sure to cover these points:

A good introduction including who your subject is and a good overview of them and their social media use

Examples and discussion of schema/script theory in your subject

Examples and discussion of cultivation theory in your subject

Examples and discussion of agenda-setting theory in your subject

Examples and discussion of social learning in your subject

Examples and discussion of uses and gratifications theory in your subject

Conclusions

Psychology

Answer preview to The Psychology of Social Media – Social Media Theory and Schema

The Psychology of Social Media - Social Media Theory and Schema

APA

994 words

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