In the early 1990s, Pepsi released a new product called Crystal Pepsi
In the early 1990s, Pepsi released a new product called Crystal Pepsi, which was a clear-color, caffeine-free version of its popular cola soft drink. While the product had some short-term success, it was soon discontinued after a couple years. Read the following article, which provides an interesting summary of issues with the product from the perspective of consumers, competition, and even political landscape: https://www.mashed.com/111261/crystal-pepsi-flop/ (Links to an external site.) . Based on what you learned about “new products” in Chapter 9, what do you think Pepsi didn’t do properly, or should have done differently, to avoid the mistakes it witnessed with Crystal Pepsi?
Requirements: 250 words minimum
Answer preview to in the early 1990s, Pepsi released a new product called Crystal Pepsi
APA
316 words
