Purdue Pharma and the Opioid Addiction Crisis For this discussion board I will be discussing the case of Purdue Pharma and the Opioid Addiction Crisis. This pharmaceutical company, owned by the Sackler family become a global powerhouse through marketing OxyContin, one of the world’s most successful legal drugs. Its revenues soared from $48 million in … Read more
Review the Marketing Research Assessment Review the Marketing Research Assessment final paper in Week 5. For your journal submission, write three questions you may have about how to complete this assignment so your instructor may support your success. For example, you may ask for feedback about terminology, concepts, or clarification on sections of the final paper. … Read more
A CEO of Ford Motor Company Prior to beginning work on this discussion forum, read Chapter 9 in your text (attached) and the https://www.reliableplant.com/Read/3802/market-res… ; For this discussion post, assume you are a CEO of Ford Motor Company. You find out that auto sales are declining, and you have a hunch it could be because of pricing … Read more
Secondary Data Research in a Digital Age Prior to beginning work on this discussion forum, review Chapter 9 in your text. (attached) You may also want to review Chapter 6: Secondary Data Research in a Digital Age (assigned reading in Week 2) to support your insights for this discussion. (attached) Using the example in the … Read more
Resilience and Wellness Innovation for the Metro City Police Department You have been appointed as the Director of Resilience and Wellness Innovation for the Metro City Police Department (MCPD). Staff morale is at an all-time low, with absenteeism and burnout largely stemming from trauma-related stress. A recent hostage situation mishandled due to an officer’s emotional … Read more
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