Essentials of Finance Prior to beginning work on this discussion forum, Reflect Time value of money concepts and math form the cornerstone of finance. This discussion is an opportunity for you to practice using these formulas and to progress in your understanding of this important topic. You will use these concepts later in this course, … Read more
Commercial email Begin by finding a relatively recent Commercial email you have received and would be willing to share with the class. Post a screenshot of it in your work, making sure the subject line of the email is included. For assistance with taking a screenshot, you may watch the video Then, using proper subheaders, … Read more
Principal benefit of ownership According to Hickman et al. (2024), “the cash flow that a security holder receives is the Principal benefit of ownership. Without that benefit, the security would be nearly worthless.” Analysts apply time value of money principles to determine the value of any financial security, such as a share of stock or … Read more
Key performance indicators Key performance indicators (KPIs) play an important role in web analytics. For this discussion, explain what KPI means in the context of digital marketing. Then, choose two different type of websites (e.g., media, retail, social media, search engine, lead generation) and discuss their major KPIs based on the goal of each website. … Read more
Marriott Hotels’ website Assume that below is the conversion funnel from a month of traffic on Marriott Hotels’ website: Calculate the following rates for Marriott Hotels’ data analyzer: Share your calculations and your results in the discussion forum, along with an analysis on how conversion rates can be used to help companies make better business … Read more
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