What are the primary benefits of outdoor advertising

What are the primary benefits of outdoor advertising? The primary problems?

Need 500-600 words

Must have intro/body/conclusion and cite references in the text (APA Style)

Use attachments as content as well as citing within text with page numbers of attachments used

Integrated Advertising, Promotion, and Marketing Communications
Kenneth E. Clow, Donald Baack, 2012
Prentice Hall
ISBN.13: 978-0-132-53896-1

APA

592 words

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