Novica has an effective marketing strategy. When you first get to their website
Question 3
Novica has an effective marketing strategy. When you first get to their website to see a very colorful and inviting website, this is what helps draw customers in. Their website is straightforward to use, and, on the homepage, they have categories/items you can click on to help you find what you are looking for faster. They connect the artisans to the customers to improve lives and uplift communities through the creation of art. Their mission statement is to spread happiness, and I believe they are successful in their business plan, marketing, and their mission.
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