What’s one-way design can be as effective as the message
Textbook= https://www.redandyellow.co.za/content/uploads/2018/06/RedYellow_eMarketing_Textbook_6thEdition.pdf
Discussion Post: Find a company with a content web marketing campaign that went viral. What are strategies that you see the company used to make the campaign? (An example is #ShareaCoke.)
200 Words- How can market research cost be justified? Use Text book link
What’s one-way design can be as effective as the message?
“200 Words”: What’s a website that at first glance effectively represents the brand? Why?
Use textbook link above
How is writing for mobile different than other mediums? How is it the same?
“200 Words”: What is SEO? How does it work overall? Use Textbook Link
How many times have you clicked “unsubscribe” on an email marketing message or “unfollow” on a social company post? Why? What could have caused you to continue to get the messages?
“200 Words”: There are 10 aspects this chapter lists that drive traffic to your website for ecommerce. In what ways have you been influenced recently? How could that help you drive traffic to a website? Use textbook link
How can SEO and Search Advertising make a company more profitable?
You have $1,000 to make your website higher on search engines. In 200 words, what is your plan?
Answer preview to what’s one-way design can be as effective as the message
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