Strategic management includes an analysis of a business’s current state.
Wk 2 – Apply: Strategic Management Journal Part 2
Strategic management includes an analysis of a business’s current state. Continuing with your research of Caterpillar, Inc., you will leverage the business SWOT tool to identify and drive organizational strategic decision making and evaluate problem-solving strategies for the company.
Review the Strategic Management Project Background document.
Caterpillar, Inc link https://www.caterpillar.com/en/company.html.
WK1 Journal entry for reference if needed – see attachment
Create a Word doc and title it Strategic Management Research Journal Part 2.
Write a 350- to 525-word response to the following prompts in your journal entry:
1. Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Caterpillar, Inc. Each SWOT quadrant must contain 7-10 items, (this is not included in the 525-word count).
2. Analyze Caterpillar’s strengths from the link above and include specific examples based on your SWOT analysis findings.
3. Evaluate the weaknesses and threats for any common themes that might be a risk.
4. Compare Caterpillar’s weaknesses against its opportunities.
5. Propose problem-solving strategies to address Caterpillar’s weaknesses or threats that could be mitigated by a business opportunity or business decision.
Note: You will use information from this entry in your presentation due in week 5.
Submit your assignment.
Resources
o Wk 2 Learn activity “SWOT can be a Picnic.”
o Center for Writing Excellence
o Reference and Citation Generator
o Grammar and Writing Guides
Answer preview to strategic management includes an analysis of a business’s current state.
APA
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