Dissemination of evidence-based change proposal is important as it spreads the knowledge of its findings
Internal dissemination is sharing project information results within the organization, while external dissemination includes sharing information to individuals or groups outside of the organization (Sarver, McNett, 2019).
When sharing project information with either groups it is important use targeted communication. Communication that is targeted to audience segments is a strategy used to make information more relevant based on the groups memberships characteristics. Characteristics can be determined by the role, demographics or the psychological variables. An internal dissemination would be to increase the nurse’s abilities to use and apply the evidence. An external dissemination would be to increase the reach of evidence (Communication, 2012).
Communication and Dissemination Strategies (2012). Retrieved from: https://effectivehealthcare.ahrq.gov/products/medical-evidence-communication/research-protocol
Sarver, W., McNett, M., (2019). Chapter Seven: Determining the dissemination Plan: Internal and External Considerations. Retrieved from: https://www.sciencedirect.com/science/article/pii/B9780128165430000078#:~:text=Internal%20dissemination%20is%20sharing%20project,organization%20in%20which%20you%20work.
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