Industry forcasting – assign 2

Industry forcasting – assign 2

Industry Forecasting

Select an industry that interests you. Using the political, economic, social, technological, environmental, and legal (PESTEL) analysis as covered in the text, analyze the factors that may impact the industry that you have selected and the successful marketing of a company’s product. Evaluate the factors you perceive to be the biggest strengths and weaknesses. Describe some opportunities for growth that could be capitalized over the next five years.

Your paper must be a minimum of three to four pages (not including the title and reference pages) and be formatted according to APA style as outlined in the Ashford Writing Center. You must use at least three scholarly sources from the Ashford University Library, one of which must be peer reviewed, in addition to the textbook.

…………….Answer PReview……………

Automobile industry PESTEL analysis

PESTEL acronym stands for Political, Economic, Social, Technological, Environmental and Legal analysis. The analysis is concerned with the environmental influences on a business. The identification of the external factors is the best way to summarize the external environment of an organization or the industry in which the organization operates. Consideration of how the business should respond to the influences should also be considered…

APA

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