Gourmet to Go
Read Case 7: Gourmet to Go, management homework help
2 pages
2 sources
APA
Double Spaced
Read Case 7: Gourmet to Go and respond to the following questions:
What is the nature of the product and its characteristics?
What is the nature of the competitive environment?
Because of the newness of the product, the promotion and advertising will be essential at start-up. Analyze the market strategy in terms of sufficiency for a new product.
What problems might be anticipated with the product? How could these problems be minimized?
What are the strengths and weaknesses of management and the organizational plan?
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Gourmet to Go
What is the nature and characteristics of the product?
The product is both tangible and intangible as the two get to work hand in hand. The food sold is physical and can be touched or felt when a customer is eating when a chef serves it. The service offered by the employees to the customers and ensuring that they get to be comfortable and satisfied is the intangible product………………………….
APA
620 words
