How can MNEs such as GE strategically manage growth around the world so that they can be successful
GE Innovates from the Base of the Pyramid 3rd ed p. 8; 4th: Case Study 10.2
Read the case study and answer review questions:
How can MNEs such as GE strategically manage growth around the world so that they can be successful?
How can they learn country tastes, global trends, and market transitions?
How can they improve the odds for better innovation?
Required Textbook:
Global Strategy 4th Edition by Mike W. Peng, published by South-Western Cengage Learning
Requirements: 1 page
Answer preview to how can MNEs such as GE strategically manage growth around the world so that they can be successful
APA
310 words
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