Global Expansion of a US Based Business
Title: Global Expansion of a US Based Business – based on business selected in week 1
Business worksheet for Green Grocery Store (1)
…………………………..Answer preview…………………………
Globalization is the process through which the world is made to operate as a small village due to the increasing speed of information exchange. It is popular in economies and is interpreted to mean ease with which people from different countries trade and interact.
A globalization strategy is made up of three concepts which are the drivers that help an organization achieve international expansion objectives. The three concepts are international strategy, global strategy and multinational strategy………………………………..
13 slides
