Current brand of the Franchise
Describe the current brand of the franchise. Include the 5 dimensions from brand equity…You did this but did not mention Edible Arrangements. Edible Arrangements is what the paper is about and a new product for their company, not a company called New Food
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Part 1
Current brand of the Franchise together with the 5 dimensions from brand equity
Edible Arrangements is a food outlet established to handle fast, nutritious and healthy foods in various parts of the United States. Since there is stiff competition in the market, Edible Arrangements intends to approach various markets with different strategies. For instance, it plans to sell different products during different occasions in order to meet the needs of its clients. For instance, it plans to sell fruits and vegetable dipped into chocolate to happy…………….
APA
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