Explain how advertising can act as a form of cultural imperialism
MODULE 05 DISCUSSION – CULTURE JAMMING
1. Define the term “Culture Jamming”. Visit Adbusters, and share your impressions of the website. Then, explain how advertising can act as a form of cultural imperialism.
Due dates for your initial and response posts can be found by checking the Course Syllabusand Course Calendar.
Please contact the Personal Support Center for help with discussion forum assignments
RESPOND TO PEER BELOW
Culture jamming is defined as the creation of images or practices that force viewers to question the status quo sometimes referred as Guerrilla Advertising or Guerrilla Communication. “It is the practice of disrupting the mundane of everyday life and the status quo with surprising and often comical or satirical acts or artworks (Cole, 2018).” This practice became popular by the anti-consumerist organization Adbusters.
The Adbusters website is creative and retro with added art that is comical and unorthodox. The organization is a Canadian media foundation that was founded in 1989 by Bill Schmalz and Kalle Lasn . They are not-for-profit, anti-consumerists, and pro-environment organization (Word finder, 2019).
Cultural imperialism can act as a form as advertising, for example, a brand becoming a symbol of globalization (Cambridge University, 2019).
References
Cambridge University. (2019). Cultural Imperialism. Retrieved fromhttps://dictionary.cambridge.org/us/dictionary/eng…
Cole, Nicki. (2018, December 13). Understanding Culture Jamming and How it Can Create Social Change. Retrieved from https://www.thoughtco.com/culture-jamming-3026194
Word Finder. (2019). What is Adbusters. Retrieved from https://findwords.info/term/adbusters
MODULE 05 DISCUSSION 02 – COLD WAR SECOND POST
Several Hollywood films during the 1980’s depicted the cold war, which was nearly over. Give an example of a popular Hollywood film from the early to mid 1980’s that reflected the cold war. How did this film reflect the feelings of Americans at the time? How did it reflect the media’s biases of the time?
Due dates for your initial and response posts can be found by checking the Course Syllabusand Course Calendar.
Please contact the Personal Support Center for help with discussion forum assignments
REPSPOND TO THIS STUDENT
A popular Hollywood film that depicted the cold war, which was released
in 1982 is called “Firefox. The actor Clint Eastwood plays a retired Air
Force fighter pilot who has to sneak into the Soviet Union to steal a
jet fighter that was codenamed Firefox. The plane was six times the
speed of sound and could be operated by the pilot’s thought commands.
After watching the trailer, the american people in the movie were
scared. They were scared that this super weapon would destroy lives and
they were worried that Eastwood would not be able to get the plane.
Medias biases were that American and its people would be okay and the
Answer preview to explain how advertising can act as a form of cultural imperialism
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