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The position of the firm in the industry and its strategy

The position of the firm in the industry and its strategy

This is a group project of company analysis. The company we select is Starbucks, and we need the Company selection briefing, which should include the following:

Why the firm?

Economic characteristics of the industry

The position of the firm in the industry and its strategy

Recent performance

Powerpoint is needed

Answer preview to the position of the firm in the industry and its strategy

11 slides

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