A product advertisement For this week\\\’s assignment, begin by finding an online example of a product advertisement, an organizational campaign, or some other public message that uses logical fallacies as part of its persuasive argument. Have fun with this! Once you feel you have located an example, please do the following in approximately 2-3 pages … Read more
Planning and buying media for advertising Chapter 14 of the text outlines factors associated with planning and buying media for advertising. For this discussion, summarize the role of the media planner in advertising. Then, select one of the factors below and discuss its role in the process of media planning, as well as how an … Read more
Describe what the promotional products are One strategy advertisers employ is the use of promotional items. Review Chapter 13 of your textbook. (attached) Then, describe what promotional items are in your own words, and provide two examples (i.e., two different promotional items) from your own experience. Considering the examples you provided and using the Promotional … Read more
Advertisements can be delivered on a variety of media Advertisements can be delivered on a variety of media, including radio, print, television, and digital media. After reading Chapters 10, 11, and 12, (attached) select two of these media and discuss the pros and cons of using each for an advertising campaign, along with the legal … Read more
Advertisement for a global product This assignment is the first step for your Final Paper in this course. Select one advertisement for a global product (i.e., a product that is marketed in more than one country). For example you can chose a print ad for Pepsi in the United States, or a billboard ad for … Read more
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