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Contingency planning

Contingency planning As part of the Contingency planning for your organization\\\’s exit strategy, you have researched and analyzed a potential alternative buyer. As the possibility increases that the original buyer will withdraw from the deal, your VP has asked you to create a short investor pitch to help convince the alternative buyer to acquire the … Read more

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Innovative Risk Chart

Innovative Risk Chart Title: Innovative Risk ChartAssignment Instructions: In next week’s summative assessment, you will be analyzing a case and looking at the risks of certain innovations. To prepare you for that assessment, this week you will brainstorm and identify innovative decisions and the risks that come with that decision for a global company. This … Read more

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Organizational Strategy Proposal

Organizational Strategy Proposal Title: Organizational Strategy ProposalAssignment Instructions: LDR/307: Leadership Strategy And Decision MakingWk 5 – Apply: Summative Assessment: Organizational Strategy Proposal You’ve been brought on as a consultant to evaluate Campbell’s SWOT and determine the next steps for developing organizational strategies. Assessment PreparationReview the following: Case 31: Campbell: How to Keep the Soup Simmering … Read more

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Managing and optimizing brand equity

Managing and optimizing brand equity Managing and optimizing brand equity is one of the long-term goals of any organization and thus it is a joint responsibility of all the functional departments. Brand equity is the set of assets linked to the brand. These assets include brand awareness, brand loyalty, and brand associations. Appropriate alignment of … Read more

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Small business’s social media strategy

Small business’s social media strategy Prior to beginning work on this discussion, read Chapter 10: Social Media 2 in your textbook. As you have explored in your textbook, social media can be very useful for small businesses. However, a Small business’s social media strategy should differ from that of a major corporation. For this discussion, … Read more

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