Read the case study attached, “Aquarius Advertising Agency”, and write your analysis of this case

Read the case study attached, “Aquarius Advertising Agency”, and write your analysis of this case

Read the case study, and use the case briefing format attached to answer questions

Read the case study attached, “Aquarius Advertising Agency“, and write your analysis of this case, using the Case Briefing Format.

Case Briefing Format

1. Identification of Issues:

2. Problem Identification Statement:

3. Development of Alternatives to Address the Problem Statement:

4. Evaluation of Alternatives, and Recommend One:

5. Implementation Plan of Chosen Alternative:

6. Evaluation of Chosen Alternative For Effectiveness:

aquarius_advertising_agency___

………………….Answer preview…………………..

The Aquarius Ad Agency has a rather traditional hierarchical and professional structure, which sometimes can conflict with the process of the creative specialists that are essentially the heart and soul of an agency. It has been observed more often than not that the communication between the client and account executive breaks down………………….

APA

816 words

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