Business letter
Assignment 3.1: Persuasive Message – Draft Version
Write a four to five (4-5) paragraph form letter to potential customers on the range of services your business or organization can provide. (The business/organization and customer(s) may be “real” or fictitious.)
The letter should include the following:
The structure of the letter follows the four-point persuasive outline, AIDA – Attention, Interest, Desire, and Action.
The content stresses a central theme, selling point, or appeal to the customer.
The content includes supportive information and details describing the range of services your business or organization can provide.
Clarity, writing mechanics, and formatting requirements.
Follow writing principles of unity, coherence, and emphasis. Keep paragraphs short. Use concrete nouns and active verbs. Use specific language. Consider using bulleted lists to present information clearly. (Refer to Figures 8-9 and 8-10 in Professional Communications for sample letters.)
Your assignment must:
Be typed, single spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
The specific course learning outcomes associated with this assignment are:
Use writing process strategies to develop brief business documents, such as routine messages, bad news messages, and persuasive / sales messages.
Support ideas or claims in body paragraphs with clear details, examples, and explanations.
Organize ideas logically by using transitional words, phrases, and sentences.
Use sentence variety and effective word choice in written communication.
Write clearly and concisely using proper writing mechanics.
PART 2- 1pg
DO NOT CITE
Assignment 3.2: Persuasive Message – Revised Version
Write a four to five (4-5) paragraph form letter to potential customers on the range of services your business or organization can provide. (The business/organization and customer(s) may be “real” or fictitious.)
The letter should include the following:
The structure of the letter follows the four-point persuasive outline, AIDA – Attention, Interest, Desire, and Action.
The content stresses a central theme, selling point, or appeal to the customer.
The content includes supportive information and details describing the range of services your business or organization can provide.
Clarity, writing mechanics, and formatting requirements.
Follow writing principles of unity, coherence, and emphasis. Keep paragraphs short. Use concrete nouns and active verbs. Use specific language. Consider using bulleted lists to present information clearly. (Refer to Figures 8-9 and 8-10 in Professional Communications for sample letters.)
Your assignment must:
Be typed, single spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
The specific course learning outcomes associated with this assignment are:
Use writing process strategies to develop brief business documents, such as routine messages, bad news messages, and persuasive / sales messages.
Support ideas or claims in body paragraphs with clear details, examples, and explanations.
Organize ideas logically by using transitional words, phrases, and sentences.
Use sentence variety and effective word choice in written communication.
Write clearly and concisely using proper writing mechanics.
……………….Answer Preview……………….
ANNOUNCEMENT TO CUSTOMERS: PRODUCTS AND SERVICES OUR COMPANY PROVIDES
Adam Wenger
Company Inc.
45 Terry Street,
Jose North,
1401-1251
Dear Customers.
I am writing this letter to inform you about the services that our company offers together with the reasons you should seek our services. Our company, Adam Wenger provides shipment services to various destinations across the world. We transport goods from producers to customers, and also raw materials to manufacturing plants. Being the leading company offering shipment services not only in the United States but the whole world, we are very reliable and efficient. We also have passenger ships that transport people to various destinations across the world. Our services are of high quality and we highly value our clients. Our receptionists are very polite, friendly and humble, thus providing very effective services to the clients. For example, they warmly welcome customers and direct them to various departments…………………
APA
637 Words