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A brand bull’s eye provides context to improve everyone’s understanding of the positioning of a brand in the organization

A brand bull’s eye provides context to improve everyone’s understanding of the positioning of a brand in the organization

A brand bull’s eye provides context to improve everyone’s understanding of the positioning of a brand in the organization.

Following the Starbucks example in the Marketing Memo, construct a Brand-Positioning Bull’s-eye for SVSU’s College of Business and Management.

And please reply one other classmate’s answer on the last page (less than 70 words). form like: reply XXXX (other classmat’s name)

Note:

i have some my classmates answer in attachment, you can use it as a reference or example.

and the content of the relevant on the textbook also in attachment

20171103021933textbook

20171103021920example

 

 

……………………..Answer preview…….…………….

It positions a brand in the market consists of various segments with the first two inner circles representing its heart. This document presents the brand positioning Bull’s eye for the SVSU’s College of Business and Management.

Inner Circle

The brand mantra of the college includes that the college provides graduates who are not only highly skilled but also more desirable to the employers. The Points of parity for the college is that the students are expected to gain a better appreciation of the sciences and art as well as they are expected to have a better sense of history. For the points of difference,the college provides a distinctive business education which comes t………………………

APA
375 words

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