English 357 Business Writing Assignment 3: Persuasive message memo
Pretend you work in the Admissions Department of Morgan State University. As you know, the school wants the maximum number of students to apply to the university so it can meet its quotas. You are given the responsibility to write a form memo that will be sent to high school juniors, encouraging them to apply to Morgan State University.
In writing this memo, you should
–follow the AIDA format
–use direct, precise language
–get the student to Act in the closing of your memo using incentive techniques
–remember that your audience is not just the students but also their parents or guardians
–No more than one page in length
— Memo format: the top of your page should resemble the following format.
*In addition to grammar and syntax, this assignment will be graded on the following:
* Single space/ double space between paragraphs/ no indents
*Ability to avoid listing things, having some coherence and structure, i.e. ideas should not jump around.
*Ability to effectively apply AIDA format and techniques discussed in class
Memo
To: Student
From: Cletus Smith, Morgan State Admissions (write your initials here)
Re: Your future at Morgan State University
Date: September XX, 20XX
(body here)
……………Answer Preview………………
To: Student
From: Cletus Smith, Morgan State Admissions (write your initials here)
Re: Your future at Morgan State University
Date: September XX, 20XX
Would you like to take your career to the next level? Your high school days are slowly fading away and with them comes in serious matters. It is time to choose your career and take it to the next level. Many students often go wrong at this stage by choosing the wrong courses or attending the wrong colleges. This is a very vital part of your life and you need the best form of advice from the profession…
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