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Discuss the key elements that made the guerrilla marketing so successful

Discuss the key elements that made the guerrilla marketing so successful

Use the Internet to find a recent guerrilla marketing campaign that you believe would be (or has been) exceptionally effective, discuss the key elements that made the guerrilla marketing so successful. Explain your rationale…

Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples to support your response

 

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Companies have to device creative means to ensure that target audiences know of their existence. However, few companies have the financial muscle to invest in expensive marketing. Cingular company knew that phone users get irritated when their calls are interrupted mid-conversation. The company used guerilla marketing techniques to creatively create awareness of its existence. It created a dramatic bill…………………….

APA

291 words

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