ENTREPRENEURIAL Change
Innovation/Entrepreneurial Change Paper
*THE ORGANIZATION THAT YOU’RE PROPOSING IS BLOCKBUSTER*
Write a 500-word business proposal to the organization’s Board of Directors to revitalize the organization through some well thought out innovative strategies. Your proposal should include the following:
Analysis of the missed opportunities for innovation which have negatively impacted the organization.
Description of innovation measurement and reward systems for existing employees.
A process for creative problem solving.
………………………………….Answer preview………………………………..
Blockbuster is perhaps one of the biggest ironies when it comes to innovation. How could such a huge brand fail to recognize innovative opportunities when presented with one? Throughout its life the company had never been liked. It had never been a favorite. There were always complains that the store stocked the crappiest selection, poor services with long queues, constantly running out of stock and charging late fees. By 2000 Blockbuster sat at the top of the film industry despite all its inefficiencies…………………………..
APA
638 words
