External and internal environment for Novo Nordisk
Identify and critically analyse the external and internal environment for Novo Nordisk using relevant models. Note that you cannot use SWOT analysis as the CEO needs a detailed and thorough understanding of each part of the business environment.
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Determine Novo Nordisk’s current sources of competitive advantage and critically evaluate how they maintain and build on this competitive advantage.
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Support your arguments with academic literature and references to other similar real companies.
Requirements: 4 days | .doc file
Answer preview to external and internal environment for Novo Nordisk
APA
9PPT
900 WORDS
