Preparing to Conduct a Business Research
Build on Preparing to Conduct Business Research: Part 1, completed in Week Three, and Preparing to Conduct Business Research: Part 2, completed in Week Four.
Develop or select the instruments your team will use to collect data.
Describe how you will sample the population:
· What is the appropriate sampling method?
· What sampling frame will be used?
· What is the appropriate sampling size?
· How will the sample size be determined?
Discuss the overall data analysis approach and result reporting:
· Which statistical test will be used and why?
· How will the results be displayed?
Combine the three parts of the Preparing to Conduct Business
Research assignment to develop a cohesive research proposal of approximately 2,450 words.
HEADINGS: Use headings to organize your work
Include the following elements:
· Research problem and purpose
· Significance, scope, magnitude, and feasibility of finding a solution to the issue, opportunity, or problem
· Research question, hypothesis, and variables
· Research design
· Instrument you developed or selected
· Sampling method
· Overall data analysis approach
· Result reporting
· Ethical considerations
Format your paper consistent with APA guidelines. Review the sample document located in the Center for Writing Excellence for appropriate formatting.
Assignment:
1. Putting everyone’s work together and combining Parts 1, 2 and 3 together for submission –
2. Intro and Conclusion –
3. Develop or select the instruments that will be used to collect data –
4. Describe how you will sample the population: What is the appropriate sampling method? What sampling frame will be used? What is the appropriate sampling size? How will the sample size be determined? –
5. Discuss the overall data analysis approach and result reporting: Which statistical test will be used and why? How will the results be displayed? – Only This Part (800 words)
Preparing to Conduct Business Research (Part 3)
OVERVIEW
The Web among other new forms of media are not only fragmenting their audience but also atomizing them in an attempt to create a direct marketer relationship. Consumer relationship marketing makes use of computerization to budge from strategies of transaction of short term nature to an all-inclusive approach in a bid to facilitate the consumer producer bond. This facilitation of a communication strategy is aided by the Web. Most databases focus on services that have direct reply advertising, attempting to retain customers instead of acquiring them.
Yahoo is an example of the corporate websites trying to utilize………………..