Preparing to Conduct Business Research

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Preparing to Conduct Business Research

Review the information collected for Preparing to Conduct Business Research Part 1, completed in Week 3.
Collaborate with your team to respond to the following questions:

  • 1 ) Determine the most appropriate design for the issue, opportunity, or problem identified in Week 3. Explain why two other research designs were not used. (150 words)
  • Headings: Use headings to organize your work
  • Note. Your team is not required to submit the answers this week, but you will incorporate your answers to the week 5 Preparing to Conduct Business Part 3 assignment.
  • Format your paper consistent with APA guidelines. Review the sample document located in the Center for Writing Excellence for appropriate formatting.

 

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Preparing to Conduct Business Research Part 1

Most Appropriate Design

In the research to determine the effectiveness of banner ads in the improvement of direct consumer purchase, the most appropriate design used was the Yahoo Consumer Direct Tracker. This is because the tracker provides an honest and unprejudiced analysis. Furthermore, it has the financial backing of the Office of Fair Trading.

Opportunity Identified

The opportunity identified after the result was conducted was……………….

APA

231 Words

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