Integrated Marketing Communication plan

Integrated Marketing Communication plan

Company: McDonald

Client Pitch Presentation

Select a current product with which you are familiar, and pitch a new Integrated Marketing Communication plan (IMC) to your client.

Create a Microsoft PowerPoint presentation of 8-9 content slides that includes the following components:

• Identify any considerations you will need to employ to build and maintain the brand and customer loyalty.

• Create a print ad for the product featuring your new strategy.

8-9 content slides.  Cover, Pictures, references pages are not include in slides count.  Please include pictures, appendix, and others to make more appreciable.  Has to include at least 3 or more citations and references to support your idea.  This follows APA format.