Google Inc.

Bus 520 Assignment 2

BUS 520 – Assignments and Rubrics

Assignment 2: Integrating Culture and Diversity in Decision Making: The CEO and Organizational Culture Profile

Choose one (1) of the following organizations to research: Google, Zappos, Southwest, Hewlett Packard, Xerox, W.L. Gore, DuPont, or Procter & Gamble. Use a variety of resources (company Website, newspaper, company blogs, etc.) to research the culture of the selected organization. Note: Use Question 6 as your conclusion. An abstract is not necessary for this assignment.

Write a five to six (5-6) page paper in which you:

Provide a brief (one [1] paragraph) description of the organization you chose to research.
Examine the culture of the selected organization.
Explain how you determined that the selected organization showed the signs of the culture that you have identified.
Determine the factors that caused the organization to embody this particular culture.
Determine what type of leader would be best suited for this organization. Support your position.
Imagine that there is a decline in the demand of product(s) or services supplied by the selected organization. Determine what the change in culture would need to be in response to this situation.
Use at least six (6) quality academic resources in this assignment. Note: Wikipedia and other Websites do not qualify as academic resources.

Your assignment must follow these formatting requirements:

Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; citations and references must follow APA or school-specific format. Check with your professor for any additional instructions.
Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required assignment page length.

……………..Answer Preview………………….

What do you think of when the word internet is mentioned or better yet looking for data on the internet? Beyond the shadow of doubt the next thought that pops up in everyone’s mind is google. Technically google is a verb that was only introduced in the dictionary in 2006 (History of google). The mind is like a veld fire awaiting to be ignited, for Larry Page and Sergey Brin who met at Stanford University in 1995 (When Larry and Sergey met). The two……………..

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