Do you feel that auto manufacturers and dealers are marketing effectively to women
Purchasing Decisions of Business-to-Business and Consumer Clients
Respond to the following in a minimum of 175 words:
In view of the fact that women influence 80-85% of new car purchases, do you feel that auto manufacturers and dealers are marketing effectively to women? Defend your argument either way, then discuss what additional marketing techniques could be used in reaching this critical (women’s) segment.
Answer preview to do you feel that auto manufacturers and dealers are marketing effectively to women
APA
322 words
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