Product Safety
In a two- to three-page paper (not including the title and reference pages), provide
- Your plans for using observations, focus groups, interviews, or surveys, if applicable. This should include your draft version of the questions you will ask your participants. If observations or surveys would not be useful in your study, please explain why not.
- A reference list documented in APA style as outlined in the Ashford Writing Center.
Your paper must be formatted according to APA style as outlined in the Ashford Writing Center.
Carefully review the Grading Rubric for the criteria that will be used to evaluate your assignment.
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There exist different ways of categorizing market research methods. However, most of the techniques used can be fitted into one of the following six categories:
- Secondary,
- research surveys,
- focus groups,
- interviews,
- observation, or
- Experiments/field trials.
Research Methods
The primary research methods allow a researcher to go beyond the general information that can be obtained from secondary sources……
APA
760 words