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Marketing Ethics Issues

Marketing Ethics Issues

I need your assitance with writing a paper about the articles that I have attched. The instruction are listed below.

https://youtu.be/iFdwd9azNE8    Marketing Ethics Video

https://youtu.be/ggkmBiYuKxk   Digital Marketing and Advertising Ethics Video

First read the article “Marketing Ethics” about Coca Cola, next view the video “Marketing Ethics”, then view the video “Digital Marketing and Advertising Ethics”.  Take notes as you read and watch.

1.  Explain the issues discussed in the Coca Cola article in detail. (2 paragraphs)

2.  Discuss ethical issues related to the 4 P’s that are presented in the Marketing Ethics video, in detail. (2 paragraphs)

3.  Describe how consumers are affected by digital advertising, in detail. (2 paragraphs

 

 

 

 

……………..Answer Preview…………..

Q1.  Explain the issues discussed in the Coca Cola article in detail.

It is sometimes difficult for an organization to observe ethical practices due to the desire to achieve short time financial goals. Coca Cola Company has recently been in the limelight due to some unethical practices. A Coke promotion help recently was termed improper due to the influence it had on the viewers. In the event of this promotion, Coca Cola lost a lot of customers though it is now getting up to…..

APA

615 words